Sony’s new ad campaign for the white PSP is drawing a lot of attention, and I can see why. Sony has come out and said that they didn’t mean any racial implications, but I can’t really see how it didn’t cross their minds that people would interpret them that way.
Was someone asleep at the wheel when they approved these ads, or does sony follow the old saying, “There’s no such thing as bad publicity”?
Personally, I think these are in bad taste.
UPDATE (7.13.06): Apparently Sony has seen the error of their ways. The ads have been pulled.